The government has previously tried to promote different local neighbourhoods here in Hong Kong, and frankly, was unable to make much of a difference. It wasn’t until small shop owners started opening up shops in unexpected areas themselves did a vibrant and unique hipster culture spring up. Today, you would find people of all ages roaming around the back streets of Sham Shui Po, scavenging for handicraft items and their next cup of coffee.
Hence, this event makes sense more than ever. Collaborating with creative units, brands, and businesses, CityProg by BODW has been around our local community for quite some time, and this year, they are introducing an all-new app — SCANNOW.
BODW CityProg is a fantastic way to celebrate Hong Kong’s creative brilliance and to create partnerships with international designers and other creatives.
Richard Parry, Head of Experience Economy and Performing Arts, Department for International Trade of the UK
Particularly highlighting local district secret charm, the SCANNOW app is the powerhouse behind the CityProg Design Scavenger Hunt program. Over 80 design and creative checkpoints across Yau Tsim Wong, Kwun Tong, Central, and Eastern are featured, allowing city dwellers to receive local designer products and other rewards via a simple scan.
Connect City Ideas
November 28 – December 6, 2020
CityProg Design Scavenger Hunt
Now until December 20, 2020
For more information, visit https://www.bodwcityprog.com/en/
Photo credit: BODW CityProg
